Roadmap
Where PatchBay stands on the way to launch in Lucerne.
NowMonth 3 of 10
System tests and refinement
Refining the core modules, plus multi-device and stress tests (iOS, Android, Safari, Chrome) for performance and data protection.
2 of 10 done
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7Audiovisual content production
Planning the campaign material, casting local artists, and shooting video and photos with regional media makers.
Post-production and onboarding
Editing the video and social media content. In parallel, bringing the first active artists onto the platform.
Social media strategy
Finishing the social media and ad plan, setting up campaigns across channels, and preparing ads for each audience.
Closed beta
A closed test phase with a selected group of users.
Public launch
The platform opens to the canton of Lucerne, free and with no commission, alongside the full social media and marketing rollout.
Running the platform
Ongoing improvements in the details.
Impact analysis and final report
Done
2Concept and UI/UX design
Month 1Core development
Month 2